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Best Practices in Migrating to UC
November 29, 2013 @ 01:05 PM | By Bob Wise


Sometimes the difference between a successful Unified Communications deployment and a truly transformative change to the organization lies in the use of just a few best practices. We’ve seen how many different organizations tackle this migration and I’d like to share 3 practices that stack the deck in your favor.

  • A comprehensive UC strategy incorporates real-time collaboration applications that advance productivity while minimizing communication costs. So from the beginning, include voice, video, data, mobile integration and IM as well as audio/video/web conferencing in your solution. The usage of any one tool tends to go up when presented as part of a larger suite of tools.
  • A high impact UC strategy considers business process improvement to be a key objective from the outset, not as something to tackle later, if at all. High performing clients leverage the huge opportunity to review the ways in which alternative communications channels can positively impact their business-critical processes. That includes both internal processes and those directly impacting customers as well. In either case, you’ll have an opportunity to providing your organization with a source of significant, lasting competitive advantage.
  • Once IT is done “kicking the tires”, consider deploying UC to members of the organization and/or those business units that have the greatest opportunity for productivity gains. The desire for employees to use this technology will often spread organically throughout the organization. Also, don’t neglect the need for training and communication as to how the user most effectively uses the technology in their daily worklife.

These are just three of the best practices that I’ve seen clients use of the years. Certainly there are more. One of the advantages our clients have when working with us is that we have been intimately involved with so many high achieving organizations and we can help your team adopt the practices that make the most sense for your team too.

Robert WiseAs EVP for West IP Communications, Bob is responsible for guiding long term business strategy, partner relationships and day to day management and operations, ultimately helping the company maintain its position as the leading hosted IP Communications and UC company in the industry. West IP Communications was recently recognized by Gartner as a Leader in their magic quadrant for UCaaS for its strong vision to transform the ways in which businesses communicate, its innovation, agility and, most importantly, its unwavering focus of delivering results for its clients. Prior to his current role, Bob was Vice President of Business Development and UC for InterCall, the leading global conferencing provider in the market and part of West Corporation and led West Corporation’s acquisitions of Smoothstone IP Communications, a leading IP telephony and hosted network provider, SKT Business Communications Solutions, a UC professional services provider, and PostCTI, a leading provider of UC components, systems, professional services and hosted services in Europe. His skills and leadership have been instrumental in building services, solutions and strategic partnerships that continue to advance the firm’s position as a leader in the Unified Communications industry. A law graduate of Loyola University, Bob joined the company in 1998 and served as General Counsel for several years before becoming Vice President of Marketing. Additionally, he served as President of Genesys SA, a global conferencing service provider acquired by InterCall in 2008. Before joining InterCall, Bob practiced corporate law and was Vice President of Imagination Entertainment Corporation.

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