Engagement Marketing: A Case Study September 1, 2011 @ 11:19 AM | By Eric Vidal

On September 8, InterCall and industry leader MarketingProfs are teaming up to present Engagement Marketing: Interrupt Less and Interact More with Virtual Events and Environments. This free, one-hour webcast examines a real-world case study from ASI Corp, a leading distributor of IT hardware and software products.

Join us and learn how you can:

• Lower your cost per lead (CPL) and getting more qualified leads
• Expand your business into other geographies and cater to a global audience
• Use creative virtual event tactics to engage in two-way communication

Register now>>

Plus, all attendees will receive a free Frost & Sullivan whitepaper detailing how companies are leveraging virtual technologies to market to and communicate with their customers and prospects. 

We hope to see you there!

Eric Vidal is considered a leading voice and expert in virtual business, which expands from marketing to collaboration to learning. He has more than 15 years experience in developing, implementing and optimizing strategies in these areas for numerous organizations and Global 2000 companies. As the director of product marketing for InterCall’s event services, Eric manages the strategy and initiatives for the virtual technologies that include virtual environments, streaming, event management services and operator assisted services. Previously from WebEx, Eric managed the virtual classroom product, as well as brand advertising and new media. Over the last several years, Eric has held management positions at Cisco, WebEx, IBM, BBDO Worldwide and Macromedia.