Off the Hook Marketing: How to Make Social Media Sell for You
June 6, 2011 @ 12:28 PM | By Tonya Hottmann
When logging on to Twitter, we are greeted by dozens of new tweets from various companies and organizations—bombarded with 140 character headlines and statements carefully designed to jump out at us and rise above the rest. We have usually chosen to receive these messages, and though some of the tweets are read carefully, many others are looked over and forgotten the second they leave the screen.
Twitter and other social media avenues have proven to have real value for companies—incredibly so for the ones that are using the tools effectively.
Want to ensure your company is effectively reaching consumers via your social media strategy? Jeff Molander, an adjunct professor of digital marketing at Loyola University's business school and former co-founder of the Google Affiliate Network, will show you how to use social media to generate leads, sales and loyalty.
Join us for our free webinar, Off the Hook Marketing: How to Make Social Media Sell for You, on Wednesday, June 22. Hosted by Jeff Molander, you’ll learn how a simple process makes social media pay tangible business dividends, starting tomorrow. You'll be entertained and informed as Jeff confirms your suspicions about social media gurus and empowers you to take action yourself. He'll lay out a clear way to make tools like Facebook, Twitter and LinkedIn actually produce leads and sales for your business. You’ll learn how to:
- Make social media sell.
- Invest time in ways that don't spin wheels.
- Avoid 3 common 'best practices' that often do more harm than good.
About Our Speaker
Jeff Molander is adjunct professor of digital marketing at Loyola University's business school, former co-founder of the Google Affiliate Network and author of Off The Hook Marketing: How to Make Social Media Sell. Since 1997, Jeff has been advising retailers and chief executives on how to get more leads and sales from web marketing. Audiences measure Jeff on his ability to demonstrate practical ways to net leads and sales using tools like Twitter and Facebook. That's why he is the authority on making social media sell.