InterCall and Stream57 Change Internet Broadcasting April 12, 2010 @ 07:30 AM | By Cambria Vaccaro

In a powerful move that promises to change Internet broadcasting with easy-to-use live and on-demand streaming audio and video, InterCall recently acquired Stream57, one of the nation's top web casting companies.

In a press release issued by InterCall regarding the acquisition, InterCall president Scott Etzler said, “By acquiring Stream57, InterCall is affirming our vision for the future of event streaming which is changing how companies get their messages out to customers, employees and partners. Stream57's incredible streaming technology combined with our global footprint and diverse customer base is a powerful combination unmatched in the marketplace."

The Benefits of Internet Broadcasting

Streaming audio and video over the Internet offers significant benefits over previous media distribution channels. As the technology advances—with top web casting companies like Stream57 and InterCall behind it—watching streaming video and listening to the accompanying audio truly is the next best thing to attending a live event. Businesses and organizations of every type leverage Internet broadcasting for a variety of purposes.

Who uses internet broadcasting? Nearly everyone. A sampling of streaming users includes:

• SMBs
• Large corporations
• Technology companies
• Churches
• Schools and distance learning organizations
• Not for profit organizations
• Pharmaceutical, healthcare and medical device companies

The benefits of streaming are similar to the benefits of web conferencing:

• Bridging the gap between geographical distances to encourage attendance at virtual events
• Reaching out to the homebound
• Fostering comraderie, encouraging teamwork and enhancing retention rates of employees who work from home or satellite offices

Platform Matters When You Shop for Web Casting Companies

Choosing a company for your Iinternet broadcasting needs is an important decision. You'll want an interface that:

• Is easy to use
• Runs on most user's computers
• Is customizable to your unique needs
• Offers comprehensive reporting and administrative tools

Stream57, a leader in the healthcare and pharmaceutical industries for e-learning, online training and promotional programs, uses Adobe Flash, which is installed on 99% of all computers, and provides a very stable platform for streaming audio and video.

The acquisition of Stream57 by InterCall adds a level of financial stability to the streaming platform, making it a leading software solution for Iinternet broadcast in a variety of industries.

Cambria Vaccaro is the Senior Director, Marketing Communications and our “Industry News” blogger.  Cambria has been in the conferencing industry for nearly fifteen years, and has seen it evolve from a traditional video bridging service to include cool web features and remote communication services.  She is an avid runner, cook, wife and mother of two gorgeous girls.

Comments

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Plus, internet broadcasting helps in live teleconferences for mega companies that are geo-divided.